Making managed vision care optional.
Vision management system aiding patients & practice profitability.
Mastering patient flow for specialty contact lens patients.
Final article in three-part series on managing student debt.
An opportunity to both help patients & greatly spur profitability.
Tips on reducing glasses remakes to ensure patients' expectations are exceeded.
How one practice created a patient-pleasing & profitable "medspa."
The difference an OCTA and the power of data can make.
Targeting in-office medical service messaging to individual patient needs.
Recall messages that bring patients back for care & product purchases.
In accounting, gross profit margin is a financial metric used to measure a company’s financial health, performance and profitability. More specifically, it reveals how well a company is competitively pricing its products relative to expenses, which is critical for business success. Here is how to evaluate this key metric in your practice.
Tips on reducing glasses remakes to ensure patients' expectations are exceeded.
Recall messages that bring patients back for care & product purchases.
Keeping up with changes to 99XXX codes, so you can get paid.
The difference an OCTA and the power of data can make.
An opportunity to both help patients & greatly spur profitability.
How one practice created a patient-pleasing & profitable "medspa."
Targeting in-office medical service messaging to individual patient needs.
How best to invest in and manage life insurance. By Vittorio Mena, OD, MS...
Tools to support promotion of your myopia management services.
AI technology that could revolutionize diabetic eyecare.
Making one of the hardest decisions for a practice owner.
Creating a strategy for the conversations you dread By Bethany Fishbein, OD In my...
A webinar spotlighting a valuable resource for your practice.
An important distinction to understand in your financial management. By Mick Kling, OD April...
In this course, we will be examining the US lens market as it exists in 2021. We will review techniques for discussing presbyopia with patients as well as advancements in PROGRESSIVE LENSES technology, which can ease the transition into presbyopia best practices for fitting and dispensing progressive lenses.
This course will guide the optician through frame selection, standard alignment, fitting triangle adjustments, frame fit measurements, and the why and how of lens pantoscopic tilt, wrap, and back vertex distance position of wear measurements.